Southeast Asia Information Port (www.dnyxxg.com) – At a press conference on the Hainan 2026 Spring Festival holiday tourism and cultural market on the 23rd, it was announced that Hainan Province has planned and launched 165 cultural, tourism, and sports activities during the Spring Festival, while simultaneously strengthening tourism market regulation and improving customer service to create a "safe, comfortable, and secure" tourism environment for tourists.
Wang Zhongyun, Deputy Director of the Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports, introduced six core highlights of the cultural, tourism, and sports market during the Spring Festival at the conference, extending a sincere invitation to tourists.
One invitation: Explore Hainan Island and participate in distinctive festivals. A series of festival promotional activities will be launched across the island. From January 6th to February 28th, the "Live Streaming E-commerce Carnival and Online New Year's Goods Festival" will be held both online and offline, offering a one-stop experience of the island's New Year's atmosphere. The Haikou Fucheng Lantern Festival Flower Exchange Festival and the Qilou Old Street New Year's Goods Market will be full of traditional charm. The "Boao Night" fireworks carnival at Qionghai Yudai Bay Beach every Saturday night will capture romantic moments of the Spring Festival. Lingshui Qingshui Bay will host a month-long resort season, offering yachting and sailing activities. Folk activities such as the Danzhou Lantern Festival Garden Party, the Qionghai Boao Fat Chicken Competition, and the Baoting Li and Miao Cultural Festival will allow tourists to deeply experience the charm of island culture.
Secondly, visitors will be invited to encounter classic works and enjoy an artistic feast. Hainan's cultural stage will be dazzling during the Spring Festival. Wang Leehom's "The Best Place" tour concert in Sanya, a Richard Clayderman piano concert, and a crosstalk performance by Guo Degang and Yu Qian will be held consecutively. Cultural centers and libraries throughout the province will simultaneously carry out public welfare activities such as distributing Spring Festival couplets, intangible cultural heritage performances, and calligraphy and painting exhibitions.
Three invitations to invigorate your mind and body and enjoy sports events. During the Spring Festival, 27 sports events will be held in Hainan. Among them, the 35th ITTF-ATV Asian Cup will be held from February 4th to 8th. In addition, the 2026 DP World Tour Hainan Golf Elite Tournament, the Wanning Marathon, the Qionghai "Qiongdao Fighting Summit" combat sports competition, the Baoting National Air Volleyball Open, and various Spring Festival badminton tournaments, chess tournaments, cycling, and hiking activities will be held one after another to meet the needs of different sports enthusiasts.
Four invitations to immerse yourself in exploration and discover new ways to play. Several immersive and themed cultural tourism products will be launched, such as the "See Sanya Immersive Night Tour Tribe" at the Haichang Fantasy Ocean City in Haitang Bay, Sanya; top circus artists performing at Danzhou Ocean Flower Island; and the "Tongshi 1988" panoramic immersive street in Wuzhishan. At the same time, the province will launch several themed boutique routes for family, health, and study tours, such as the "CITY WALK Food Tour" in Tunchang, leading tourists to deeply experience local cuisine.
Five new attractions and trendy landmarks await. A batch of new cultural and tourism projects will be launched around the Spring Festival, including the "Begonia Story" cultural and tourism project in Sanya and the "Seven Fairies' Dream" all-night city in Baoting; Xinglong in Wanning will build Hainan's first bicycle-themed park; and the "World Tropical Fruit Window" in Qionghai will host a fruit festival, showcasing a new look of agricultural and tourism integration.
Six comfortable and heartwarming services are also offered. It is reported that multiple departments in Hainan are jointly supervising and regulating market order; focusing on key areas, they are comprehensively investigating and rectifying safety hazards; at the same time, they are promoting the "Chief Quality Officer" system and the "Smiling Hainan" service brand, mobilizing tourism enterprises throughout the province to integrate heartwarming services into details, allowing tourists to truly feel Hainan's enthusiasm and warmth.
Wang Zhongyun said that during the 2026 Spring Festival, Hainan will have a full-scale, interconnected event, from cities to villages, from coastlines to mountains, offering a rich variety of activities and experiences. He sincerely invites tourists from all over the country to celebrate the Spring Festival in Hainan. (End)
