Southeast Asia Information Port News (www.dnyxxg.com) – On February 4th, the first event of the "Sharing the Big Market, Exporting to China" 2026 initiative was held in Beijing. Reporters learned at the event that the Ministry of Commerce will hold over 100 events in 2026 to strengthen domestic and international collaboration and support the entry of high-quality global goods and services into the Chinese market.
my country has become the world's second-largest consumer market and import market. Wang Zhihua, Director-General of the Department of Foreign Trade of the Ministry of Commerce, stated that efforts will be made to promote the coordinated development of "Exporting to China" and "Buying in China," combining activities such as the Premium Consumption Month and the International Consumption Season to help imported high-quality products and services expand channels and increase sales. At the same time, the initiative will strengthen collaboration among multiple stakeholders and online-offline integration to improve the quality and efficiency of imports.
The launch of this series of events sends a clear signal to the world that China is expanding its imports. At the event, the UK became the first country to sign a Memorandum of Understanding with China on cooperation in the "Sharing the Big Market, Exporting to China" initiative. The two sides will establish a cooperation mechanism to explore the export potential of high-quality British goods and services to China.
British Ambassador to China, Sir Robert E. Smith, stated that the UK was delighted to be the first country to sign the agreement, noting that in addition to the goods sector, there was also significant potential for cooperation in the UK's strong service sector. Business representatives from many countries expressed high expectations for the Chinese market, believing that China is rapidly transforming from a "manufacturing powerhouse" into a "consumer powerhouse."
Eryang Liwen, Chief Representative of the German Chamber of Commerce and Industry in Beijing, stated that the Chinese market is rapidly changing, consumer preferences are upgrading, and there is strong demand for products specifically designed and manufactured for China, presenting enormous development opportunities. Ke Sitan, Secretary General of the Italy-China Chamber of Commerce, pointed out that there is potential for cooperation in fields such as machinery, medical equipment, pharmaceuticals, and Italy's strengths in fashion and design, and that China's measures to boost consumption over the next five years will bring even more opportunities.