
Southeast Asia Information Port (www.dnyxxg.com) – In January 2026, Vietnam received nearly 2.5 million international tourists, setting a new record for the highest monthly tourist arrivals in the country's history, demonstrating a strong recovery momentum in the tourism market. Data shows that this figure represents a 21.4% increase compared to December 2025 and an 18.5% increase compared to January 2025, fully showcasing Vietnam's continued increasing attractiveness in the global tourism market.
In terms of source market distribution, Asia remains the core pillar of Vietnam's tourism, with approximately 1.8 million inbound tourists in January, accounting for over 73% of the total international tourists. South Korea remains Vietnam's largest source market, with nearly 490,000 inbound tourists in January, representing a month-on-month increase of approximately 26% compared to December 2025 and a year-on-year increase of 17%. Leveraging the unique appeal of its beach resorts, golf experiences, and family travel packages, coupled with the extensive air route network between South Korea and Vietnam, the South Korean market has maintained stable growth, becoming a crucial pillar of Vietnam's tourism industry.
The Japanese market performed exceptionally well, with tourist arrivals surging 41% month-on-month and 16.9% year-on-year, demonstrating a positive recovery in the travel demand of high-spending tourists. Regarding the Chinese market, although tourist arrivals declined slightly compared to the same period in 2025, China still ranked second among Vietnam's source markets with nearly 460,000 visitors, second only to South Korea, remaining an indispensable and important market for Vietnamese tourism. (End)